otto is an AI media-buyer that runs your paid ads across Meta, Google, TikTok, Reddit and X. Paste your site once. It sets up the accounts, writes the ads, launches everywhere, and shifts your budget to whatever's working while you build.
Paid distribution is its own profession. Each platform is a different machine, and doing it well takes a stack of skills a solo founder doesn't have, while the product they actually built sits waiting.
No dashboard to learn and no accounts to wire. Paste your site, and otto shows you exactly where your cheapest customers are coming from, then quietly shifts spend toward them.
Every week otto keeps the cheap channels running and the expensive ones honest — it learns what converts for your product and adapts, moving money before the cheap window closes. The line you actually care about only goes one way.
otto studies your site, your positioning and who you sell to, then writes the angles and creative itself.
Accounts, setup, launch and day-to-day management across all five channels. You never open an ads manager.
One neutral view across everything. Budget moves to your cheapest customers automatically, and otto kills what isn't working.
Anchored against a $3k–$6k agency that charges whether or not it works — and the weeks you'd spend learning this yourself. otto only really gets paid once you've got the customer.